In the last blog, we began understanding the concept of perception and stated the various factors that influence social perception. We stated that there are 3 primary factors whose characteristics influence social perception. These are:
- The perceiver
- The target
- The situation
The interaction of these three could also potentially lead to certain barriers to social perception.
We could represent this through a model as shown below:
[Source: The Model is an adapted version from Fig: 3.2 of Organizational Behavior – Nelson & Quick 5th Edition]
We shall discuss these in detail over the next few blogs
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